Category Archives: Marketing

Working From Home Can Be a Reality!

We all have seen hundreds of ads which tell us that we can make thousands of dollars a month with our own online business with no direct selling involved. It sounds too good to be true.

When Should Television Appearances Be Part of Your PR and Marketing Strategy

Do you know how to harness the power of television publicity for your business? Read on to find out how.

How To Use Business Cards To Market Your Business

Leaving your business cards to sit in a box or a drawer collecting dust defeats the purpose of having them. They are inexpensive enough to print by the thousands, so hand them out liberally. It’s a cost-effective way to market yourself and your business.

How To Write A News-Worthy Press Release

If you are running any type of a business, whether in your home town or online, you’ll find that it is essential to get good publicity. If you don’t advertise, you will have a hard time bringing in more customers.

Is Mystery Shopping The Best Job In Market Research?

This article looks at the varied roles in the professional shopping industry and how Mystery Shopping is the best job in market research.

Protecting Yourself Against Telemarketing Scams

With telemarketing scams everywhere today, more and more people are becoming wary of answering the phone.

How Newspaper And Radio Advertising And Leaflet Distribution Can Help Businesses Stay Afloat

An article explaining why it is so important to maintain brand awareness during difficult economic times and ways to achieve this.

For Copywriting To Demonstrate Your Value: Apply the Latte Factor

Copywriters often present a price in terms of lattes, especially when promoting professional services. So you read, “Ninety-seven dollars? Less than two weeks of mocha lattes at your favorite coffee shop.” You’re not just making the price seem smaller. You’re communicating critical messages about the value you deliver.

Advertising Agencies: Are They Worth It?

An article giving information on agencies for promoting your business and are they worth the money

Calendar Printing - Tips, Benefits, & Advice

If you’re a business looking to increase your marketing exposure then consider using one of the many calendar printing options available to you.